It is an effective tool for developing your contacts and forging new professional relationships. Want to learn how to use LinkedIn™ to its full potential? Discover our free online training and take advantage of the power of this digital tool! What are the benefits of leveraging LinkedIn™ Pulse? LinkedIn is the 1st BtoB lead generation platform! Taking care of your image and positioning yourself as an expert in your field of activity is therefore essential for obtaining professional appointments and gaining contacts.
It’s a great way to bring content with high added value and boost your notoriety with your community. Pulse allows you to publish an article on LinkedIn™ and therefore demonstrate your expertise as well as your mastery of the desired language (French, English, Spanish, etc.). Its use is spreading thanks to influencers who are quickly adopting the update of this LinkedIn™ content platform. Today Pulse being part of the social network, its name is no longer systematically used. After its acquisition in 2013, it underwent a redesign and became an integral part of LinkedIn™. Moreover, initially Pulse is an application belonging to Apple. To access LinkedIn™ Pulse, simply log in to your profile and click on “write an article” at the top of the home page. The posts have the particularity of being similar to real blog articles. This is the LinkedIn™ content writing and publishing platform.
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